PrivCo Logo

India Leads Mental Health App Usage

India Leads Mental Health App Usage
September 14 2020

A lot of fitness apps were downloaded during the lockdown. You might see all of your friends doing the same. But by far, the biggest download and the most increase in daily active users happen in India. The country now leads in the category. 

With a favorable demographic, the right user economics, no wonder Indian has been the black horse in the race. 

India saw the highest increase in downloads, rising by 156%. That translates to 58 million new active users—almost the entire population of Italy.

This makes sense considering that India had the largest lockdown in the world—from March 25 to May 2020, 1.3 billion people were instructed to stay inside. That’s a lot of people who, quite suddenly, found themselves homebound.

Along with a surge in downloads, fitness apps also saw a rise in daily active users (DAUs). This is significant because it shows people weren’t just downloading these apps and forgetting about them—they were actually using them.

As with downloads, India saw the largest increase in DAUs with an 84% increase, or 12 million new users. MENA saw the second-highest growth (which also aligns with downloads) at 28%.

In contrast, the Americas saw the smallest increase at just 8%—but this also may be a function of having more users to start with. Despite the lower growth rate than other regions, those who did adopt fitness apps in the Americas seemed to enjoy them, particularly in the United States.

As for categories of fitness, you might be in for a surprise. You might guess it is the at-home weight lifting and cardio. However, mental health was value more during this pandemic than physical health. 

Pandemic download was focused on mindfulness and meditation more than active workouts. Calm, an app for sleep, meditation, and relaxation, was the highest-grossing app at $8.5 million. Another popular mindfulness app came in second place—Headspace grossed $5.5 million. MyFitnessPal, used for tracking your diet and exercise, ranked third.

 

 

Looking for US Private Company Information?
Start for free, Upgrade for more.
Get Started

Lockdown Fitness Top Performers:

Calm, named the 2017 iPhone app of the year by Apple itself, promises to help users sleep better, boost confidence and reduce stress and anxiety, all with the help of guided meditations, soothing music, and bedtime stories.

Headspace is an English-American online healthcare company, specializing in meditation. It was incorporated in May 2010 in London, England, by Andy Puddicombe and Richard Pierson. It is headquartered in Santa Monica, California, with offices in San Francisco and London.

MyFitnessPal is a smartphone app and website that tracks diet and exercise. The app uses gamification elements to motivate users. To track nutrients, users can either scan the barcodes of various food items or manually find them in the app's large pre-existing database.

JPMorgan Top Brass Tell Trading-Floor Staff to Come Back to the Office
JPMorgan Chase executives told senior employees of the bank’s giant sales and trading operation that they and their teams must return to the office by Sept. 21, according to people familiar with the matter.
[Read more].
Century 21 joins retail graveyard with bankruptcy filing
Century 21, the famous New York discount store chain, has become the latest retail casualty of the coronavirus pandemic, saying it would file for bankruptcy and close all 13 of its locations after failing to receive money from its insurers. [Read more].
Since last week, PrivCo has added:
634 Companies | 74 M&A Deals289 Funding Activities

Funding & Deal Highlights:

Silk and Sonder is helping women with their daily self care in a way that is easy and fun. And it now has a new round of capital to expand its subscription-based mental wellness company. Redpoint Ventures led a $3.6 million seed round with participation from two angel investors. The new funding gives Silk and Sonder a total of $4.2 million in funds raised. The company raised a pre-seed round in 2019 backed by Red Giraffe Advisors, 122West Ventures and 500 Startups.

Byju’s has raised $500 million in a new financing round that values the Indian online learning platform at $10.8 billion.

Ouster, a San Francisco-based lidar startup that launched out of stealth in December 2017, today secured $42 million in funding, bringing its total raised to $140 million. Cofounder and CEO Angus Pacala says the fresh capital will be used to fund product development and support sales internationally.

The Carlyle Group has paid about $260 million for a 5% stake in Shenzhen-listed Salubris Pharmaceutical.

Applied Composites Holdings, LLC, announced today that it has acquired Alliance Spacesystems, LLC, a leading, vertically integrated provider of high-performance composite structures and assemblies for the commercial, civil and government satellite market. Terms of the transaction were not disclosed.

Sirtex Medical, a leading manufacturer of targeted liver cancer therapies, announced a lead and strategic investment in Nanospectra Biosciences, Inc. (Nanospectra), a medical device company pioneering a novel use of nanomedicine for selective thermal ablation, as part of Nanospectra's Series B-1 round of financing.

Adona Medical, a Shifamed portfolio company, announced today the closing of a $22M Series A financing, which will be used to advance product development, support pre-clinical testing, and expand the team as the company furthers its next-generation heart failure management platform. The financing was led by Cormorant Asset Management, with participation from Excelestar Ventures, AMED Ventures, and select angel investors, and included previous debt investments that converted to preferred shares.

Catalog, a Boston, MA-based provider of a DNA-based platform for massive digital data storage and computation, secured $10m in Series A funding. The round, which has raised $21M in total through investors including NEA, OS Fund, Data Collective, AME Cloud, and SOSV, among others, was led by Horizons Ventures, joined by Airbus Ventures.

I-Mab Biopharma, a private equity-backed Chinese drug developer that listed in the US as recently as January, has raised $418 million through a private placement.

Fintech startup Thunes, which operates a global B2B cross-border payments network, continues to attract investment as emerging markets take off. The latest Series B funding round sees Africa-focused Helios Investment Partners leading the US$60 million investment in the Singapore-based company. Additional investors include Checkout.com as well as existing investors GGV Capital and Future Shape.

Thanks for reading!
Not a subscriber yet? Sign up here.
Website
Twitter
LinkedIn
Copyright © 2020 PrivCo Media, LLC. All Rights Reserved.
You can
update your preferences or unsubscribe from this list.
PrivCo Logo

Company

HomeSign inContactPricing