Mars, Incorporated

Mc Lean, Virginia

About Mars, Incorporated

Company overview

Mars, Incorporated is a global manufacturer of confectionery, pet food, and other food products, while also providing animal care services. The company operates across multiple segments, focusing on sustainable practices, responsible sourcing, and innovation to support the wellbeing of people, pets, and communities worldwide. Its diverse portfolio includes well-known brands in snacking, nutrition, and petcare, with a commitment to ethical production and positive societal impact. Product Breakdown Petcare: Mars offers a range of health and nutrition products for pets, including food, treats, and veterinary services, aimed at addressing animal needs through dedicated operations that span preventive, general, specialty, and emergency care. Food and Nutrition: This segment provides everyday meal items such as rice, grains, and other staples that support family nutrition and agricultural communities, contributing to global food security and sustainable farming practices. Snacking: The company produces chocolate, chewing gum, mints, and fruity confections, with an emphasis on responsible marketing and sourcing to ensure consumer satisfaction and enjoyment.

Keywords

Revenue

Revenue

EBITDA

EBITDA

Valuation

Valuation
Income Statement
Line Item20242023202220212020
Revenues$380 MM$250 MM$90 MM$120 MM$65 MM
Gross Profit$190 MM$125 MM$45 MM$60 MM$32.50 MM
Net Income (Loss)$43 MM$25 MM$9 MM$12 MM$6.50 MM
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Balance Sheet
Line Item20242023202220212020
Total Assets$850 MM$720 MM$680 MM$650 MM$600 MM
Total Liabilities$450 MM$400 MM$380 MM$350 MM$320 MM
Total Equity$400 MM$320 MM$300 MM$300 MM$280 MM
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Ratios

Revenue / EBITDA
123 MM
Valuation / Revenue
123 MM
Valuation / Employees
$123 MM
EBITDA / Revenue
$123 MM
1-Year CAGR (Revenue)
03
3-Year CAGR (Revenue)
11
1-Year CAGR (Employees)
19
3-Year CAGR (Employees)
96

Employee Figures

Employees

Key Executives

NameTitleSocialsEmailPhone
John DoeEmployee--------------------
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Jane DoeEmployee--------------------
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John DoeEmployee--------------------
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John DoeEmployee--------------------
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401K

Total Active Participants
1234
No. Participants with Account Balances
56789
Total Liabilities Start of Year
1234
Total Assets Start of Year
56789

M&A2024-03-15Completed

Seller

Founders Group

Investor Sponsors

NorthBridge PE

Deal Amount

$120M

Target Company Valuation

$1.20 MM

Techniques

Acquisition of Assets, Taken Private

Stake Tags

100%

Is PE deal

Yes

Is deal PE backed

Yes

Total Acquired

100%

Secondary Transaction2023-09-01Canceled

Target

BrightHealth Technologies

Seller

Early Investors Consortium

Investor Sponsors

--

Deal Amount

Undisclosed

Target Company Valuation

NaN

Techniques

Secondary Sale, Management Buy-out (MBO)

Stake Tags

Majority

Is PE deal

No

Is deal PE backed

Yes

Total Acquired

65%

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