Garden & Gun Magazine LLC

Charleston, South Carolina

Classification

Private

About

About

Garden & Gun Magazine LLC is the publishing and media operating entity for the Garden & Gun brand, founded in 2007 by Rebecca Wesson Darwin, Pierre Manigault, and John Wilson, with its headquarters in Charleston, South Carolina. Originally launched by the Evening Post Publishing Company, the magazine was acquired in 2009 by the founders' investment group (now Allee Group LLC) to operate as an independent media company. Garden & Gun Magazine LLC serves as the primary vehicle for the brand's journalism and content creation, anchoring a multiplatform lifestyle business that has expanded beyond print to include digital media, live events, and retail extensions. The entity focuses on delivering high-quality Southern lifestyle content, earning national recognition including National Magazine Awards for its editorial excellence. Business/Product Breakdown Garden & Gun Magazine LLC produces the award-winning Garden & Gun magazine, a bi-monthly publication that covers the sporting culture, food, music, art, and travel of the American South. The entity manages a robust digital ecosystem, including the brand's primary website and digital newsletters such as Talk of the South, The Skillet, and Good Hunting, which extend the magazine's editorial reach. In addition to traditional publishing, the company oversees the G&G Society membership program and produces original audio content, including the Wild South and The Whole Hog podcasts. Garden & Gun Magazine LLC acts as the central hub for the brand's intellectual property and editorial direction, which fuels related ventures like the Fieldshop retail store, the Garden & Gun Club hospitality venues, and the annual Made in the South Awards.

Financials

Revenue & Profit

Revenue

Valuation

Valuation

Ratios

Revenue / EBITDA
$123 MM
Valuation / Revenue
$123 MM
Valuation / Employees
$123 MM
EBITDA / Revenue
$123 MM
1-Year CAGR (Revenue)
03
3-Year CAGR (Revenue)
11
1-Year CAGR (Employees)
19
3-Year CAGR (Employees)
96

People

Employee Figures

Employees

Key Executives

NameTitleSocialsEmailPhone
John DoeEmployee
--
Jane DoeEmployee
John DoeEmployee
John DoeEmployee

401K

Total Active Participants
1234
No. Participants with Account Balances
56789
Total Liabilities Start of Year
1234
Total Assets Start of Year
56789

Deals

M&A2024-03-15Completed

Seller

Founders Group

Investor Sponsors

NorthBridge PE

Deal Amount

$120M

Target Company Valuation

$1.20 MM

Techniques

Acquisition of Assets, Taken Private

Stake Tags

100%

Is PE deal

Yes

Is deal PE backed

Yes

Total Acquired

100%

Secondary Transaction2023-09-01Canceled

Target

BrightHealth Technologies

Seller

Early Investors Consortium

Investor Sponsors

--

Deal Amount

Undisclosed

Target Company Valuation

NaN

Techniques

Secondary Sale, Management Buy-out (MBO)

Stake Tags

Majority

Is PE deal

No

Is deal PE backed

Yes

Total Acquired

65%

Funding

Keywords

Keywords

Classified

Private