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UUMC Limited is a privately-held company that operates Playfire, a social networking website targeted towards gamers. The private company currently has more than 1 million registered users who utilize the website to create profiles, track news and discussions of their favorite games, and follow their friends' in-game progress. UUMC was founded in 2007 by Kieran O'Neill, Seb Hayes, and Ben Phillips, and is headquartered in London, UK.
| Company Tags: | VC Backed |
| Year Founded: | 2007 |
| Fiscal Year End: | 12/31 |
| 1YR Employee Growth Rate: | View % |
| Address: | 40 Beak Street |
| City: | London |
| Country: | United Kingdom |
| Website: | www.playfire.com |
| Parent Companies: | |
| Brands: | Playfire |
| Founders: | Ben Phillips Kieran O'Neill Seb Hayes |
| Internet > Internet Services > Online Games |
| Internet > Internet Services > Social Media |
| Internet > Other Internet |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
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$99 Single Company AccessInstant Full Site-Wide Access| Financial Notes: | |
| * | UUMC Limited fiscal year end: 12/31 |
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$99 Single Company AccessInstant Full Site-Wide AccessUUMC Limited Net Income (Loss) (£ MM, GBP): |
UUMC Limited Current Assets (£ MM, GBP): |
UUMC Limited Current Liabilities (£, GBP): |
UUMC Limited Total Employees: |
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$99 Single Company AccessInstant Full Site-Wide Access| Date | Status | Target | Buyer | Deal Type | Price | |
| Details | Jul. 2012 | Completed | View | View | Acquisition | View |
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$99 Single Company AccessInstant Full Site-Wide Access| Date | Investor | Round | Investor Type | |
| 2008 | View | Seed | Angel / Individual | |
| 2008 | View | Seed | Angel / Individual | |
| 2008 | View | Seed | Angel / Individual | |
| Details | Total Round Seed View | |||
| Nov. 2009 | View | A | Venture Capital | |
| Nov. 2009 | View | A | Angel / Individual | |
| Nov. 2009 | View | A | Angel / Individual | |
| Nov. 2009 | View | A | Angel / Individual | |
| Nov. 2009 | View | A | Angel / Individual | |
| Nov. 2009 | View | A | Angel / Individual | |
| Details | Total Round A View | |||
| Total of Funding Shown Above View | ||||
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$99 Single Company AccessInstant Full Site-Wide AccessUUMC Limited runs the Playfire social network, which is an online community specifically designed to allow gamers to build profiles with in-game stats, custom themes, and favorite genre graphs; track news and discussions for favorite games; and follow the game progress of friends. The company is based in London, UK, and was founded in 2007.
Playfire is a gaming social network that helps gamers stay in touch, track achievements, create a “killer profile”, and generally communicate with gaming friends in the same way that Facebook lets users stay in touch with real-life friends. Within a central hub, a registered user can ask questions to the community, discover trophies and achievements to pursue, follow the in-game progress of friends, and follow Game Buzz, which tracks titles that are receiving the most public attention.
UUMC not only receives revenues from advertising on its website, but also from selling the aggregate data of all its users. Since it… Continue Reading →
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