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Rocket Lawyer, Inc.

Private Company Ticker Symbol™: (ROCLAWP)

Business Summary

Rocket Lawyer, Inc. is a privately-held company that specializes in legal services and retail legal software products. Rocket Lawyer operates a website and platform that provides access to online legal services including incorporation, legal document review, and estate plans. Rocket Lawyer, Inc. was founded in 2008 by Charles Lee Moore. Rocket Lawyer, Inc. headquarters are located in San Francisco, California.

Jump to Rocket Lawyer, Inc.: Detailed Business Description for more details on Rocket Lawyer, Inc. products and services, financial structure, Rocket Lawyer, Inc. major business events, and more.

Overview & Corporate Organization

Basic Information

Company Tags:VC Backed
Year Founded:2008
Fiscal Year End:12/31
1YR Revenue Growth Rate:View %
3YR Revenue Growth Rate (CAGR):View %
1YR Employee Growth Rate:View %
3YR Employee Growth Rate (CAGR):View %
City:San Francisco
State/Province:California
Country:United States
Phone:View
Website:www.rocketlawyer.com

Corporate Organization

Founders:
Charles Lee Moore

Industry Information

Industry Codes

PICS™:900399™, 1301999™, 1601009
NAICS:View
SIC:View

The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.

Competitors & Comparables

Competitors

LegalZoom.com, Inc.
USLegalForms

Charts, Financials, and Statistics (Table Format)

Below are Rocket Lawyer, Inc. financials and other business metrics displayed in table format.
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Income Statement20122011201020092008
RevenuesViewViewViewViewView
Employee Figures20122011201020092008
Total EmployeesViewViewViewViewView
Productivity (Revenue/Employee)ViewViewViewViewView
Notes
Financial Notes:
*Rocket Lawyer, Inc. fiscal year end: 12/31
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Charts, Financials, and Statistics (Graphs)

Below are Rocket Lawyer, Inc. financials and other business metrics displayed in table format.
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Rocket Lawyer, Inc. Revenues ($ MM):
(Displayed as graph)

Sample Graph
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Rocket Lawyer, Inc. Total Employees:
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Rocket Lawyer, Inc. Productivity (Revenue/Employee) ($):
(Revenue Per Employee, Displayed as graph)

Sample Graph
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Mergers & Acquisitions

PrivCo's M&A Activity table for Rocket Lawyer, Inc. displays the mergers and acquisitions involving Rocket Lawyer, Inc., for example if Rocket Lawyer, Inc. acquired or was acquired by another entity, any leveraged buyout (LBO), etc.
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DateStatusTargetBuyerDeal TypePrice
DetailsJan. 2013CompletedViewViewAcquisitionView

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VC/Funding Activity

PrivCo's VC/Funding Activity table for Rocket Lawyer, Inc. displays the venture capital rounds, angel investments, debt or other funding raised by Rocket Lawyer, Inc..
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DateInvestorRoundInvestor Type
Jan. 2008ViewSeed
Jan. 2008ViewSeed
DetailsTotal Round Seed View
Jul. 2008ViewA
DetailsTotal Round A View
Jan. 2009ViewBCorporate
DetailsTotal Round B View
May. 2010ViewCVenture Capital
DetailsTotal Round C View
Aug. 2011ViewDVenture Capital
Aug. 2011ViewDVenture Capital
Aug. 2011ViewDVenture Capital
DetailsTotal Round D View
Jan. 2012ViewFundingVenture Capital
DetailsTotal Round Funding View
May. 2013ViewFunding
DetailsTotal Round Funding View
Total of Funding Shown Above View

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Detailed Business Description: Rocket Lawyer, Inc.

PrivCo's Detailed Business Description explains the business operations, products and services, financial structure, and major business milestones of Rocket Lawyer, Inc. The first portion of PrivCo's Detailed Business Description is displayed below, free to view to non-subscribers.
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Rocket Lawyer is a California based online legal services provider founded by Charley Moore.

Business Model

Rocket Lawyer operates a website and platform that provides access to online legal services including incorporation, legal document review, and estate plans. It offers both free services and services that require a subscription. Rocket Lawyer's customers include individuals, entrepreneurs, and small to medium sized businesses that need access to affordable online legal services.

The company used to generate revenue by selling individual legal documents on a need by need basis. It recently switched over to a monthly-subscription based model. Users pay a monthly fee for unlimited access to legal documents and services. This helped increase revenues for the company as well as monthly visitors and overall traffic. Free services offered by the company include its legal check up which will measure the overall legal score of an individual or business, how to improve the score, and… Continue Reading →

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Supplemental Resources

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