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RockYou, Inc.
Business Summary
Founded in 2005 by Lance Tokuda, Steven Van Horne, Jia Shen, and Jia Shen, RockYou is a privately-held, venture capital backed social entertainment company that develops social games and advertising solutions for social media. Based in Redwood City, California, RockYou is funded by Lightspeed Venture Partners, DCM, SK Telecom Ventures, Sequoia Capital, Partech International, and Softbank.
Overview & Corporate Organization
Basic Information
| Company Tags: | VC Backed |
| Year Founded: | 2005 |
| Fiscal Year End: | 12/31 |
| 1YR Revenue Growth Rate: | View % |
| 1YR Employee Growth Rate: | View % |
| 3YR Employee Growth Rate (CAGR): | View % |
| City: | Redwood City |
| State/Province: | California |
| Country: | United States |
| Phone: | View |
| Website: | www.rockyou.com |
Corporate Organization
| Sister Companies: | |
| Brands: | Gourmet Ranch Zoo World |
Industry Information
PrivCo Industries (Sector > Industry > Sub-Industry)
| Internet > Internet Services > Social Media |
| Technology > Software > Gaming & Entertainment Software |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
Competitors & Comparables
Competitors
| Animoto |
| LabPixies |
| Playfish Ltd. |
| Slide |
| Zynga, Inc. |
Charts, Financials, and Statistics (Table Format)
Copy & Paste Financials Into Spreadsheet or
| Financial Notes: | |
| * | RockYou, Inc. fiscal year end: 12/31 |
| 1 | Significant... read more. |
Charts, Financials, and Statistics (Graphs)
(Copy and paste into spreadsheet or export all RockYou, Inc. financials to Excel and create your own graphs.)
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RockYou, Inc. Revenues ($ MM): |
RockYou, Inc. Total Employees: |
RockYou, Inc. Productivity (Revenue/Employee) ($): |
Mergers & Acquisitions
| Date | Status | Target | Buyer | Deal Type | Price | |
| Details | Jun. 2010 | Completed | View | View | Acquisition Majority Acquisition | View |
| Details | Dec. 2010 | Completed | View | View | Acquisition | View |
| Details | Jan. 2011 | Completed | View | View | Acquisition | View |
| Details | Jun. 2011 | Completed | View | View | Acquisition | View |
| Details | Nov. 2011 | Completed | View1 | View | Asset Sale | View |
| Details | Jun. 2012 | Completed | View | View | Acquisition | View |
| 1 | RockYou sold the Playdemic...Read More → |
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VC/Funding Activity
| Date | Investor | Round | Investor Type | |
| Jan. 2007 | View | A | Venture Capital | |
| Jan. 2007 | View | A | Venture Capital | |
| Jan. 2007 | View | A | Venture Capital | |
| Details | Total Round A View | |||
| Mar. 2007 | View | B | Venture Capital | |
| Mar. 2007 | View | B | Venture Capital | |
| Mar. 2007 | View | B | Venture Capital | |
| Details | Total Round B View | |||
| Jun. 2008 | View | C | Venture Capital | |
| Details | Total Round C View | |||
| Nov. 2008 | View | C | Venture Capital | |
| Nov. 2008 | View | C | Venture Capital | |
| Nov. 2008 | View | C | Venture Capital | |
| Details | Total Round C View | |||
| Nov. 2009 | View | D | Venture Capital | |
| Details | Total Round D View | |||
| Jun. 2010 | View | Other | Venture Capital | |
| Details | Total Round Other View | |||
| Jun. 2012 | View | Other | ||
| Details | Total Round Other View | |||
| Total of Funding Shown Above View | ||||
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Detailed Business Description: RockYou, Inc.
Business Overview
RockYou, Inc. is a social gaming company that develops games for Facebook. RockYou also develops advertising solutions for brands and advertisers. RockYou operates as a game publisher for primarily Facebook games. RockYou commissions game development from outside studios alongside internal game development through its own studios. RockYou has four main business areas, the Zoo World franchise, which is RockYou’s most popular game, the Hooked franchise, Galactic Allies, and the media and ad network business. RockYou has offices in Redwood City, California, New York, New York, and Brisbane, Australia.
RockYou’s media and ad services focus on increasing value per engagement for brands and advertisers through through social games. RockYou offers a diverse portfolio of advertising capabilities including video and display advertising and game integration services. By leveraging its large user base for its games, RockYou is able to offer advertisers high ad… Continue Reading →
Exhibits
Supplemental Resources
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