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RockYou, Inc.

Private Company Ticker Symbol™: (ROCYOUP)

Business Summary

Founded in 2005 by Lance Tokuda, Steven Van Horne, Jia Shen, and Jia Shen, RockYou is a privately-held, venture capital backed social entertainment company that develops social games and advertising solutions for social media. Based in Redwood City, California, RockYou is funded by Lightspeed Venture Partners, DCM, SK Telecom Ventures, Sequoia Capital, Partech International, and Softbank.

Jump to RockYou, Inc.: Detailed Business Description for more details on RockYou, Inc. products and services, financial structure, RockYou, Inc. major business events, and more.

Overview & Corporate Organization

Basic Information

Company Tags:VC Backed
Year Founded:2005
Fiscal Year End:12/31
1YR Revenue Growth Rate:View %
1YR Employee Growth Rate:View %
3YR Employee Growth Rate (CAGR):View %
City:Redwood City
State/Province:California
Country:United States
Phone:View
Website:www.rockyou.com

Corporate Organization

Sister Companies:
Brands:
Gourmet Ranch
Zoo World

Industry Information

Industry Codes

PICS™:900319™, 1501520
NAICS:View
SIC:View

PrivCo Industries (Sector > Industry > Sub-Industry)

Internet > Internet Services > Social Media
Technology > Software > Gaming & Entertainment Software

The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.

Competitors & Comparables

Charts, Financials, and Statistics (Table Format)

Below are RockYou, Inc. financials and other business metrics displayed in table format.
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Income Statement2012201120102009
Revenues ViewViewView
Employee Figures2012201120102009
Total EmployeesView1ViewViewView
Productivity (Revenue/Employee) ViewViewView
Secondary Market Trading Activity12/02/10
Implied Company ValuationView
Share ClassView
Stock PriceView
Notes
Financial Notes:
*RockYou, Inc. fiscal year end: 12/31
1Significant... read more.
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Charts, Financials, and Statistics (Graphs)

Below are RockYou, Inc. financials and other business metrics displayed in table format.
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RockYou, Inc. Revenues ($ MM):
(Displayed as graph)

Sample Graph
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RockYou, Inc. Total Employees:
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RockYou, Inc. Productivity (Revenue/Employee) ($):
(Revenue Per Employee, Displayed as graph)

Sample Graph
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Mergers & Acquisitions

PrivCo's M&A Activity table for RockYou, Inc. displays the mergers and acquisitions involving RockYou, Inc., for example if RockYou, Inc. acquired or was acquired by another entity, any leveraged buyout (LBO), etc.
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DateStatusTargetBuyerDeal TypePrice
DetailsJun. 2010CompletedViewViewAcquisition
Majority Acquisition
View
DetailsDec. 2010CompletedViewViewAcquisitionView
DetailsJan. 2011CompletedViewViewAcquisitionView
DetailsJun. 2011CompletedViewViewAcquisitionView
DetailsNov. 2011CompletedView1ViewAsset SaleView
DetailsJun. 2012CompletedViewViewAcquisitionView
Notes
1RockYou sold the Playdemic...Read More →
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VC/Funding Activity

PrivCo's VC/Funding Activity table for RockYou, Inc. displays the venture capital rounds, angel investments, debt or other funding raised by RockYou, Inc..
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DateInvestorRoundInvestor Type
Jan. 2007ViewAVenture Capital
Jan. 2007ViewAVenture Capital
Jan. 2007ViewAVenture Capital
DetailsTotal Round A View
Mar. 2007ViewBVenture Capital
Mar. 2007ViewBVenture Capital
Mar. 2007ViewBVenture Capital
DetailsTotal Round B View
Jun. 2008ViewCVenture Capital
DetailsTotal Round C View
Nov. 2008ViewCVenture Capital
Nov. 2008ViewCVenture Capital
Nov. 2008ViewCVenture Capital
DetailsTotal Round C View
Nov. 2009ViewDVenture Capital
DetailsTotal Round D View
Jun. 2010ViewOtherVenture Capital
DetailsTotal Round Other View
Jun. 2012ViewOther
DetailsTotal Round Other View
Total of Funding Shown Above View

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Detailed Business Description: RockYou, Inc.

PrivCo's Detailed Business Description explains the business operations, products and services, financial structure, and major business milestones of RockYou, Inc. The first portion of PrivCo's Detailed Business Description is displayed below, free to view to non-subscribers.
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Business Overview

RockYou, Inc. is a social gaming company that develops games for Facebook. RockYou also develops advertising solutions for brands and advertisers. RockYou operates as a game publisher for primarily Facebook games. RockYou commissions game development from outside studios alongside internal game development through its own studios. RockYou has four main business areas, the Zoo World franchise, which is RockYou’s most popular game, the Hooked franchise, Galactic Allies, and the media and ad network business. RockYou has offices in Redwood City, California, New York, New York, and Brisbane, Australia.

RockYou’s media and ad services focus on increasing value per engagement for brands and advertisers through through social games. RockYou offers a diverse portfolio of advertising capabilities including video and display advertising and game integration services. By leveraging its large user base for its games, RockYou is able to offer advertisers high ad… Continue Reading →

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Exhibits

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Supplemental Resources

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