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Myspace LLC
Business Summary
Myspace LLC is a privately-held social media company focusing on connecting users through shared interest in music and other entertainment. Formerly the social network with the highest number of users, Myspace quickly fell from grace as Facebook, Inc. took center stage. In a series of acquisitions, Myspace has been passed along a string of both overconfident and reluctant investors, plummeting in value from $585 million to $35 million. Founded in 2003 by Tom Anderson and Chris DeWolfe, Myspace is a subsidiary of Specific Media and is headquartered in Beverly Hills, California.
Overview & Corporate Organization
Basic Information
| Year Founded: | 2003 |
| Fiscal Year End: | 12/31 |
| 1YR Revenue Growth Rate: | View % |
| City: | Beverly Hills |
| State/Province: | California |
| Country: | United States |
| Website: | www.myspace.com |
Corporate Organization
| Parent Companies: | Specific Media |
| Founders: | Chris DeWolfe Tom Anderson |
Industry Information
PrivCo Industries (Sector > Industry > Sub-Industry)
| Internet > Internet Content Providers > Internet Music & Radio |
| Internet > Internet Services > Social Media |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
Competitors & Comparables
Competitors
| Facebook, Inc. |
Charts, Financials, and Statistics (Table Format)
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| Financial Notes: | |
| * | Myspace LLC fiscal year end: 12/31 |
Charts, Financials, and Statistics (Graphs)
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Myspace LLC Revenues ($ MM): |
Myspace LLC EBITDA ($ MM): |
Mergers & Acquisitions
| Date | Status | Target | Buyer | Deal Type | Price | |
| Details | Jul. 2005 | Completed | Myspace LLC eUniverse1 | News Corporation | Acquisition | $580,000,000 |
| Details | May. 2007 | Completed | View2 | View | Acquisition | View |
| Details | Aug. 2009 | Completed | View | View | Acquisition | View |
| Details | Nov. 2009 | Completed | View3 | View | Acquisition Asset Sale | View |
| Details | Jan. 2010 | Completed | View | View | Acquisition | View |
| Details | Aug. 2010 | Completed | View | View | Acquisition | View |
| Details | Jun. 2011 | Completed | View | View | Acquisition | View |
| 1 | News Corporation bought eUniverse, along with Myspace, for $580 million. Myspace accounted for $327 million. - Details → |
| 2 | In addition, there was a...Read More → |
| 3 | MySpace Music, a joint venture...Read More → |
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VC/Funding Activity
| Date | Investor | Round | Investor Type | |
| Feb. 2005 | Redpoint Ventures | A | Venture Capital | |
| Feb. 2005 | Intermix Media | A | Corporate | |
| Feb. 2005 | MySpace Ventures | A | Corporate | |
| Details | Total Round A $11,500,000 | |||
| Total of Funding Shown Above $11,500,000 | ||||
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Detailed Business Description: Myspace LLC
Company Overview
Myspace is a privately held social media company which promotes social interaction among its users through shared interest in music, celebrities, TV, movies, and games. Myspace operates on a multitude of platforms, including online through its website, mobile through apps, and offline events. Myspace grew prominently from 2005-2008, at one point becoming the most visited social networking site in the world. However, the company experienced strong decline in the years following 2008, with the rise of competitors Facebook and Twitter. The company was founded in 2003 and is headquartered in Beverly Hills, California.
Revenue Model
Myspace generates revenue through advertising services to affiliated ad networks. There are no user-paid features within Myspace, with the social media platform provided to its users at no charge. However, through data mining and behavioral targeting, Myspace is capable of gathering data which is instrumental to successful advertising campaigns.… Continue Reading →
Supplemental Resources
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