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Myspace LLC

Private Company Ticker Symbol™: (MYSPLLP)

Business Summary

Myspace LLC is a privately-held social media company focusing on connecting users through shared interest in music and other entertainment. Formerly the social network with the highest number of users, Myspace quickly fell from grace as Facebook, Inc. took center stage. In a series of acquisitions, Myspace has been passed along a string of both overconfident and reluctant investors, plummeting in value from $585 million to $35 million. Founded in 2003 by Tom Anderson and Chris DeWolfe, Myspace is a subsidiary of Specific Media and is headquartered in Beverly Hills, California.

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Overview & Corporate Organization

Basic Information

Year Founded:2003
Fiscal Year End:12/31
1YR Revenue Growth Rate:View %
City:Beverly Hills
State/Province:California
Country:United States
Website:www.myspace.com

Corporate Organization

Parent Companies:
Specific Media
Founders:
Chris DeWolfe
Tom Anderson

Industry Information

Industry Codes

PICS™:900202™, 900319
NAICS:View
SIC:View

PrivCo Industries (Sector > Industry > Sub-Industry)

Internet > Internet Content Providers > Internet Music & Radio
Internet > Internet Services > Social Media

The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.

Competitors & Comparables

Competitors

Facebook, Inc.

Charts, Financials, and Statistics (Table Format)

Below are Myspace LLC financials and other business metrics displayed in table format.
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Income Statement20122011
RevenuesViewView
EBITDAViewView
Employee Figures20122011
Total Employees View
Productivity (Revenue/Employee) View
Notes
Financial Notes:
*Myspace LLC fiscal year end: 12/31
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Charts, Financials, and Statistics (Graphs)

Below are Myspace LLC financials and other business metrics displayed in table format.
(Copy and paste into spreadsheet or export all Myspace LLC financials to Excel and create your own graphs.)
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Myspace LLC Revenues ($ MM):
(Displayed as graph)

Sample Graph
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Myspace LLC EBITDA ($ MM):
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Sample Graph
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Mergers & Acquisitions

PrivCo's M&A Activity table for Myspace LLC displays the mergers and acquisitions involving Myspace LLC, for example if Myspace LLC acquired or was acquired by another entity, any leveraged buyout (LBO), etc.
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DateStatusTargetBuyerDeal TypePrice
DetailsJul. 2005CompletedMyspace LLC
eUniverse1
News CorporationAcquisition$580,000,000
DetailsMay. 2007CompletedView2ViewAcquisitionView
DetailsAug. 2009CompletedViewViewAcquisitionView
DetailsNov. 2009CompletedView3ViewAcquisition
Asset Sale
View
DetailsJan. 2010CompletedViewViewAcquisitionView
DetailsAug. 2010CompletedViewViewAcquisitionView
DetailsJun. 2011CompletedViewViewAcquisitionView
Notes
1News Corporation bought eUniverse, along with Myspace, for $580 million. Myspace accounted for $327 million. - Details →
2In addition, there was a...Read More →
3MySpace Music, a joint venture...Read More →
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VC/Funding Activity

PrivCo's VC/Funding Activity table for Myspace LLC displays the venture capital rounds, angel investments, debt or other funding raised by Myspace LLC.
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DateInvestorRoundInvestor Type
Feb. 2005Redpoint VenturesAVenture Capital
Feb. 2005Intermix MediaACorporate
Feb. 2005MySpace VenturesACorporate
DetailsTotal Round A $11,500,000
Total of Funding Shown Above $11,500,000

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Detailed Business Description: Myspace LLC

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Company Overview

Myspace is a privately held social media company which promotes social interaction among its users through shared interest in music, celebrities, TV, movies, and games. Myspace operates on a multitude of platforms, including online through its website, mobile through apps, and offline events. Myspace grew prominently from 2005-2008, at one point becoming the most visited social networking site in the world. However, the company experienced strong decline in the years following 2008, with the rise of competitors Facebook and Twitter. The company was founded in 2003 and is headquartered in Beverly Hills, California.


Revenue Model

Myspace generates revenue through advertising services to affiliated ad networks. There are no user-paid features within Myspace, with the social media platform provided to its users at no charge. However, through data mining and behavioral targeting, Myspace is capable of gathering data which is instrumental to successful advertising campaigns.… Continue Reading →






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Supplemental Resources

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