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MonaVie. LLC
Business Summary
MonaVie, LLC is a privately-held company that develops and markets scientifically formulated nutritional products for person-to-person distribution. The private company's products feature a blend of nutrient-dense fruits, and deliver phytonutrients and antioxidants to promote and maintain a healthy and active lifestyle. Founded in 2005 by Dallin A. Larsen, Henry Marsh, Randy Larsen, and Charlie Brink, MonaVie is headquartered in Salt Lake City, Utah.
Overview & Corporate Organization
Basic Information
| Year Founded: | 2005 |
| Fiscal Year End: | 12/31 |
| 1YR Revenue Growth Rate: | View % |
| 3YR Revenue Growth Rate (CAGR): | View % |
| 1YR Employee Growth Rate: | View % |
| 3YR Employee Growth Rate (CAGR): | View % |
| City: | South Jordan |
| State/Province: | Utah |
| Country: | United States |
| Phone: | View |
| Fax: | View |
| Website: | www.MonaVie.com |
Corporate Organization
| Founders: | Charlie Brink Dallin A. Larsen Henry Marsh Randy Larsen |
Industry Information
PrivCo Industries (Sector > Industry > Sub-Industry)
| Retail > Direct Sales |
| Consumer Products > Beverages > Fruit & Vegetable Juices |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
Competitors & Comparables
Competitors
| Tahitian Noni International |
| Vemma Nutrition Co. |
Charts, Financials, and Statistics (Table Format)
Copy & Paste Financials Into Spreadsheet or
| Income Statement | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 |
| Revenues | View1 | View | View | View | View | View | $53,000,000 |
| Gross Sales | View | View | View | View | View | View | $75,000,000 |
| Employee Figures | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 |
| Total Employees | View2 | View | View | View | View | View | 55 |
| Independent Distributors | View | View | View | View | View | View | 125,000 |
| Productivity (Revenue/Employee) | View | View | View | View | View | View | $963,636 |
| Financial Notes: | |
| * | MonaVie. LLC fiscal year end: 12/31 |
| 1 | Revenue is calculated by... read more. |
| 2 | Directly employed by... read more. |
Charts, Financials, and Statistics (Graphs)
(Copy and paste into spreadsheet or export all MonaVie. LLC financials to Excel and create your own graphs.)
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MonaVie. LLC Revenues ($ MM): |
MonaVie. LLC Gross Sales ($ MM): |
MonaVie. LLC Total Employees: |
MonaVie. LLC Independent Distributors (Millions): |
MonaVie. LLC Productivity (Revenue/Employee) ($ MM): |
Detailed Business Description: MonaVie. LLC
Business Model
MonaVie, LLC develops and markets scientifically formulated nutritional products primarily for person-to-person distribution. Its products feature a blend of nutrient-dense fruits, and deliver phytonutrients and antioxidants to promote and maintain a healthy and active lifestyle. The company offers its products through independent distributors in North and South America, Asia, South Pacific, Europe, and the Middle East.
MonaVie, LLC features a scientific advisory board of medical and scientific professionals who give insight into the development of MonaVie, LLC’s unique, proprietary formulas. MonaVie, LLC also has testimonial from various athletes, such as PGA golfer Bo Van Pelt and MLB pitcher Dustin Hermanson.
Revenue
In 2010, MonaVie announced gross sales of $600 million; the Company announced cumulative gross sales of $2.1 billion from their 2005 founding to 2010. Until recently, MonaVie generated revenue through a single acai berry product but maintains… Continue Reading →
Supplemental Resources
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