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Flite Inc.
Business Summary
Flite is a privately-held, venture capital backed company that provides a platform for cloud-based advertisement. Flite is based in San Francisco, California.
Overview & Corporate Organization
Basic Information
| Company Tags: | VC Backed |
| Year Founded: | 2006 |
| Formerly Named: | WidgetBox, Inc. |
| Fiscal Year End: | 12/31 |
| 1YR Revenue Growth Rate: | View % |
| 1YR Employee Growth Rate: | View % |
| City: | San Francisco |
| State/Province: | California |
| Country: | United States |
| Phone: | View |
| Website: | www.flite.com |
Corporate Organization
| Founders: | Dean Moses Ed Anuff Giles Goodwin |
Industry Information
PrivCo Industries (Sector > Industry > Sub-Industry)
| Internet > Internet Services > Online Advertising |
| Technology > Communications, Networking & Storage Technology > Cloud Computing |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
Charts, Financials, and Statistics (Table Format)
Copy & Paste Financials Into Spreadsheet or
| Financial Notes: | |
| * | Flite Inc. fiscal year end: 12/31 |
Charts, Financials, and Statistics (Graphs)
(Copy and paste into spreadsheet or export all Flite Inc. financials to Excel and create your own graphs.)
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Flite Inc. Revenues ($ MM): |
Flite Inc. Total Employees: |
Flite Inc. Productivity (Revenue/Employee) ($): |
VC/Funding Activity
| Date | Investor | Round | Investor Type | |
| Jun. 2006 | View | Seed | Venture Capital | |
| Details | Total Round Seed View | |||
| Jun. 2007 | View | A | Venture Capital | |
| Jun. 2007 | View | A | Venture Capital | |
| Jun. 2007 | View | A | Venture Capital | |
| Details | Total Round A View | |||
| Jan. 2008 | View | B | Venture Capital | |
| Jan. 2008 | View | B | Private Equity & Venture Capital | |
| Jan. 2008 | View | B | Venture Capital | |
| Jan. 2008 | View | B | Venture Capital | |
| Jan. 2008 | View | B | Angel / Individual | |
| Details | Total Round B View | |||
| Mar. 2011 | View | C | Private Equity & Venture Capital | |
| Mar. 2011 | View | C | Venture Capital | |
| Mar. 2011 | View | C | Venture Capital | |
| Mar. 2011 | View | C | Other Investment Firm | |
| Details | Total Round C View | |||
| Aug. 2012 | View | Other | Corporate | |
| Details | Total Round Other1 View | |||
| Total of Funding Shown Above View | ||||
| 1 | Flite was valued at less...Read More → |
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Detailed Business Description: Flite Inc.
Flite, Inc. Business Model
Flite, Inc. is a privately-held company that develops a cloud-based advertising platform that enables advertisers, publishers, and marketers to deliver campaigns. Flite, Inc.’s platform allows advertisers, agencies, and publishers to create, serve, and measure real-time advertisements, online building tools, and analytics. Flite, Inc.’s advertising solutions enable advertisers to scale campaigns and make real-time changes. Flite, Inc.'s services also include engineering, creative, campaign technical assistance, and account management. The company was formerly known as Widgetbox, Inc. and changed its name to Flite, Inc. on March 9, 2011. Flite, Inc. was incorporated in 2006 and is based in San Francisco, California with regional offices in Chicago, Illinois; and New York, New York.
Flite, Inc. Revenue
Flite, Inc. generates revenue based on a Software-as-a-Service model. Publishers pay Flite a set fee — in the single-digit thousands of… Continue Reading →
Supplemental Resources
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