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Box
Business Summary
Box is a privately-held, venture-backed cloud content management company. Box provides a secure content sharing platform that both consumers and corporate IT departments appreciate. In fact, as of fall 2011, over 75% of Fortune 500 companies used Box cloud storage service. Content on Box can be shared internally and externally, accessed through iPad, iPhone, Android and PlayBook applications, and extended to partner applications such as Google Apps, NetSuite and Salesforce. Box revenues are derived through a "freemium" model, where users can receive basic storage for free, while heavy users and enterprise users can purchase expanded storage and content-management solutions. Box was founded in 2005 by Aaron Levie and Dylan Smith and is headquartered in Palo Alto, CA.
Overview & Corporate Organization
Basic Information
| Company Tags: | VC Backed |
| Year Founded: | 2005 |
| Formerly Named: | Box.net |
| Fiscal Year End: | 12/31 |
| 1YR Revenue Growth Rate: | View % |
| 3YR Revenue Growth Rate (CAGR): | View % |
| 1YR Employee Growth Rate: | View % |
| 3YR Employee Growth Rate (CAGR): | View % |
| City: | Palo Alto |
| State/Province: | California |
| Postal Code: | 94306 |
| Country: | United States |
| Phone: | 877-729-4269 |
| Websites: | www.box.com www.box.net |
Corporate Organization
| Founders: | Aaron Levie Dylan Smith |
Industry Information
PrivCo Industries (Sector > Industry > Sub-Industry)
| Technology > Communications, Networking & Storage Technology > Cloud Computing |
The PrivCo Industry Classification System™ (PICS) is our proprietary, modernized industry classification system, geared especially toward privately-held companies and including newer emerging sub-industries that are not reflected in other outdated industry classification systems, such as SIC and NAICS.
Charts, Financials, and Statistics (Table Format)
| Income Statement | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 |
Revenues | View | View | View | View | $889,000 | $265,922 | ||||
| Employee Figures | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | ||
Total Employees | View | View | View | View | View | 7 | 4 | 2 | ||
Productivity (Revenue/Employee) | View | View | View | View | $127,000 | $66,481 |
| * | Box fiscal year end: 12/31 |
Charts, Financials, and Statistics (Graphs)
Box Revenues ($ MM): |
Box Total Employees: |
Box Productivity (Revenue/Employee) ($): |
Mergers & Acquisitions
| Date | Target | Buyer | Deal Type | Price | Status | |
| Details | Oct. 2009 | View | View | Acquisition | View | Completed |
| Details | Sep. 2011 | View1 | View | Acquisition | View | Bid Submitted |
| 1 | Box rejected a... read more. |
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VC/Funding Activity
| 1 | Box.net raised an $12.2 million. a larger... read more. |
| 2 | Josh Stein... read more. |
| 3 | Rory O'Driscoll... read more. |
| 4 | Mamoon Hamid... read more. |
| 5 | $10 million of the total... read more. |
| 6 | Box raised $81 million to... read more. |
Full-length notes are available with Single Report Access or PrivCo Premium Subscription. |
Missing a deal? Tell us about it! tips@privco.com
Public / Private History (PPH™)
| Date | Deal Type | Action | Resulting Status | Valuation | Amount Raised | Public Ticker | |
| Details | Unspecified | View | View | View1 | View | View | View |
| 1 | Box.net management does not... read more. |
Full-length notes are available with Single Report Access or PrivCo Premium Subscription. |
Detailed Business Description: Box
The Freemium Model and the Cuban Conflict
In 2005, billionaire and Dallas Mavericks owner Mark Cuban originally invested $350,000 in Box. But after disagreeing with the companies freemium business model, he accepted the return of his $350,000 once Box raised a subsequent round of venture capital. At the time, the freemium model was not as commonplace as it became in later years. Moving forward, investors became warmer to the freemium model. Box competitor and freemium-based company Dropbox achieved a $4 billion valuation while some were estimating 2011 revenues at $100 million, a figure which PrivCo believes…
Supplemental Resources
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