With PrivCo, Consulting & Market Research Firms can:
- Conduct benchmarking studies for clients using private company financials to improve operating performance.
- Conduct competitive analysis using financial data on your client’s privately-held competitors.
- Stay updated on key events or leadership changes in your client’s industry or in your consulting and accounting industry specialization.
- Use valuation data from comparable private M&A and venture capital transactions for tax, estate, private stock, and other valuation purposes.
Case Study
A management consulting and market research firm is retained by a client in the home appliance industry to conduct a competitive analysis. The consulting team finds only four competitors who are publicly-traded and finds that the other six major competitors are privately-held.
Without access to the PrivCo private company data platform, the consulting firm’s competitive research on the privately-held firms would be significantly more difficult. However, by using PrivCo, the firm quickly finds financial data, ownership, revenue growth, M&A activity, and other competitive information on its client’s six major privately-held competitors.
Using PrivCo’s industry targeting, the consulting firm also identifies several other privately-held competitors it otherwise may have overlooked, allowing the firm to have a complete look at its client’s major competitive set, both public and private. PrivCo enables the firm to efficiently and thoroughly serve its client and provide the competitive analysis the client needs.
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